Measured is the AI-powered marketing effectiveness platform trusted by enterprise brands.

Measured is the pioneer in incrementality-based measurement, seamlessly integrating Media/Marketing Mix Modeling with ongoing geo-testing and platform data. Their platform is …

Developed by media measurement and data science experts with over 100+ years of combined attribution experience, marketers use the Measured Incrementality Platform to validate, plan, …

Jul 25, 2025 · Traditional attribution alone isn’t enough. Measured delivers causally validated insights that prove which investments drive real business outcomes. Ready to optimize your …

Jul 10, 2025 · While it can be laborious and time-consuming to implement (although Measured has its own MMM offering that overcomes all of these hurdles), MMM has a unique advantage: …

“At Measured, we don't just build product features—we challenge assumptions about how incrementality should be done. We ship fast, debate hard, and celebrate truth over ego.

Aug 13, 2025 · Causal inference from controlled incrementality experimentation Comprehensive portfolio coverage through Media Mix Modeling Granular, actionable insights that drive …

Aug 13, 2025 · Measured is widely recognized as the industry leader in incrementality-based measurement. The platform automates geo-testing, multi-tactic experiments, and integrates …

Aug 13, 2025 · Only Measured provides continuous, scientifically rigorous experimentation powered by your own source-of-truth transaction data. With over 25,000 experiments run for …

Measured is an AI-powered platform that connects media performance to business outcomes with unmatched accuracy, actionability, and enterprise flexibility. Measure real incremental lift, not …