News

Zurich to relocate Perth head office and secure signage at 140 St Georges Terrace
Zurich will move its Perth head office to 140 St Georges Terrace and take on branding rights from November 2025.The ...
7 weeks until departure: Mumbrella announces 2025 Travel Marketing Awards shortlist
With the awards set for August 28, the shortlisted nominees for Mumbrella’s Travel Marketing Awards have been named.Fred&Co ...
Shout Digital appoints first chief customer officer
Shout Digital has turned its focus on to client retention and growth, appointing its first ever chief customer officer to lead the charge.Megan Moloney has joined the agency from online health-tech ...
Zurich to relocate Perth head office and acquire branding rights at 140 St Georges Terrace
Zurich will move its Perth head office to 140 St Georges Terrace and take on branding rights from November 2025.The ...
Virginia Hyland departs Havas Media, alleges workplace rights breach
The Australian boss of Havas Media, Virginia Hyland, has exited the business after five years, alleging a breach of workplace rights.Hyland and her lawyers from Sasphire Legal filed a Breach of ...
Ooh Media showcases value of regional Australia to senior marketers at ‘Beyond the City’ retreat
Ooh Media brought together top marketing leaders to highlight the untapped value of regional audiences for advertisers.The announcement:oOh!media has brought together senior marketing leaders from ...
Forgetting to unlock the stable door
Fair to say that yesterday’s rate decision surprised the pundits.Headline in the Australian Financial Review, July 6: “‘The horse is about to bolt’: Auctions boom as rates fall”And this morning’s AFR ...
‘The realest little things on the market’: How Thinkerbell tackled Mattel product launch
Mattel has engaged Thinkerbell to help launch the first products for its new brand, Mattel Brick Shop. Tom Wenborn, chief creative, tells Mumbrella how the agency took an unassuming product launch to ...
Max rebrands to HBO Max in Australia today
Warner Bros Discovery’s rebranding of its Max streaming service to HBO Max will take effect from today, a local representative has confirmed to Mumbrella.The name change was first announced at the ...
Mumbrellacast: Commbank goes big with new campaign, media mushroom sins, and Mat Baxter’s take on agencyland
Join Hal Crawford, Tim Burrowes, Lauren McNamara and Abe Udy for a look at everything under Australia’s media and marketing umbrella.The Commonwealth Bank has the industry and consumers talking about ...
Tell him he’s dreaming: The Kerrigan family reunite for Uber Green campaign, via Poem
The Castle’s Michael Caton, Stephen Curry, and Anthony Simcoe are going straight to the pool room in a new campaign for Uber Green, developed by Poem.The campaign features the Kerrigan boys from the ...
Affinity and Adonix roll out hyper-targeted DOOH campaign for Posca Hydrate
Affinity and Adonix have partnered to deliver a digital out-of-home campaign promoting hydration start-up Posca Hydrate.The announcement:How do you turn an ancient Roman hydration secret into a ...