The Desk on MSN

Borrell: Streaming TV overtakes search in local ad spending

Search is no longer the king of the local advertising market, with streaming video overtaking that platform in local ad buys and spending.— This story first appears at TheDesk.net, a premium source ...
AdExchanger

Nextdoor Gives Its Local Ad Platform An AI-Powered Upgrade

Nextdoor wants local advertisers to feel more at home on its platform. On Wednesday, the company rolled out a bunch of new advertising capabilities, including campaign optimization, contextual weather ...
Inside Radio

Borrell Forecasts $174 Billion In Local Ad Spending By 2030.

Local advertising will reach an estimated $150 billion in 2026 and grow to $174 billion by 2030, according to Borrell ...
TV Technology

BIA: Political Spending Lifts 2026 Local Ad Market to $186.1 Billion

CHANTILLY, Va.—BIA Advisory Services has updated its 2026 U.S. Local Advertising Forecast and is now projecting that total local ad revenue will reach $186.1 billion, up $1.6 billion (+0.9%) from the ...
WFLA

Expand your client base with these 5 methods of local advertising for small business owners

About 46% of Google searches are local search queries, according to Exploding Topics. Does your small business appear for local searches? If not, you’re missing the chance to reach new customers ...